Clicked Blog » website http://blog.clickedcreative.com An intelligent approach to digital creative Tue, 29 Jun 2010 12:10:23 +0000 en hourly 1 http://wordpress.org/?v=3.0 And the award goes to…Clicked! http://blog.clickedcreative.com/2010/06/28/and-the-award-goes-to-clicked/ http://blog.clickedcreative.com/2010/06/28/and-the-award-goes-to-clicked/#comments Mon, 28 Jun 2010 14:47:32 +0000 matt http://blog.clickedcreative.com/?p=136 Award winning body of work for Kiss

This year Kiss won the Gold Award (1 million plus) at the Sony Radio Academy Awards as well as the online portfolio winning the NMA Effectiveness Award in the Entertainment category. To find out more about our winning submission, download the official NMA PDF here.

The Clicked Approach
We know that creating a successful digital strategy is about building relationships with your customers to strengthen your brand and increase revenues.

As a result of our work with Kiss, revenues, profits, and audiences are all significantly up and Kiss now has the highest advertising yield across the Bauer network.

The TotalKiss.com network now delivers…
• more page views per person
• longer dwell time per person
• more visits per person
…than any of its main competitors in the London radio market.

How did we do it?
When we started working with Kiss 18 months ago we developed a strategy that would expand the brand’s relationship with their online audience by:
• Building a great portfolio of online properties
• Developing a market-leading media player
• Creating a top-rated iPhone app
• Creating a Facebook presence that tapped into all this content and enabled listeners to talk to the brand (and each other)
• Created and developed innovative co-promotions with brands like Impulse, the RAF, Blackberry and Coca-Cola

Ultimately, we opened a channel to a dynamic and engaged listener base to help grow the Kiss brand and business.

If you’re interested in finding out how we could help you reach your targets (and maybe win some awards along the way) why not get in touch

]]> http://blog.clickedcreative.com/2010/06/28/and-the-award-goes-to-clicked/feed/ 0 Wisdom from the palm of your hand http://blog.clickedcreative.com/2010/04/22/wisdom-from-the-palm-of-your-hand/ http://blog.clickedcreative.com/2010/04/22/wisdom-from-the-palm-of-your-hand/#comments Thu, 22 Apr 2010 15:12:05 +0000 Charlie http://blog.clickedcreative.com/2010/04/22/wisdom-from-the-palm-of-your-hand/ This blog post is being submitted to the site via the wordpress for iPhone app.

In exchange for increased chances of spelling mistakes, due to fat thumbs, you get freedom to post on the move and the ability to geotag your blog posts.

And all this doesn’t cost a penny thanks to the friendly folks at Automattic.

Lovely.

]]> http://blog.clickedcreative.com/2010/04/22/wisdom-from-the-palm-of-your-hand/feed/ 0 Watching while you surf http://blog.clickedcreative.com/2008/06/09/watching-while-you-surf/ http://blog.clickedcreative.com/2008/06/09/watching-while-you-surf/#comments Mon, 09 Jun 2008 09:28:54 +0000 Kevin http://blog.clickedcreative.com/?p=67 Watching while you surfAn interesting article from Economist.com

“Online advertising: New ad-targeting systems, which determine users’ interests by monitoring which websites they visit, are proving controversial”

]]> http://blog.clickedcreative.com/2008/06/09/watching-while-you-surf/feed/ 0 11 Things To Know About Semantic Web http://blog.clickedcreative.com/2008/02/17/11-things-to-know-about-semantic-web/ http://blog.clickedcreative.com/2008/02/17/11-things-to-know-about-semantic-web/#comments Sun, 17 Feb 2008 22:58:06 +0000 Kevin http://blog.clickedcreative.com/2008/02/17/11-things-to-know-about-semantic-web/ “You don’t need to apologize for calling it Web 3.0″

http://www.readwriteweb.com/archives/semantic_web_11_things_to_know.php

]]> http://blog.clickedcreative.com/2008/02/17/11-things-to-know-about-semantic-web/feed/ 1 CSS Web design inspirations http://blog.clickedcreative.com/2008/01/10/css-web-design-inspirations/ http://blog.clickedcreative.com/2008/01/10/css-web-design-inspirations/#comments Thu, 10 Jan 2008 13:20:41 +0000 mike http://blog.clickedcreative.com/2008/01/10/css-web-design-inspirations/ css-heaven.jpg

CSS Heaven is all about Fresh and innovative CSS / XHTML web designs submitted by web designers from around the world.

At CSS heaven we have one objective to provide you with a central resource to view a wide range of eye catching and innovative web designs plus inspire you to create new and exciting web designs.

http://www.cssheaven.com

]]> http://blog.clickedcreative.com/2008/01/10/css-web-design-inspirations/feed/ 0 Web 2.0 How to design guide http://blog.clickedcreative.com/2008/01/10/web-20-how-to-design-guide/ http://blog.clickedcreative.com/2008/01/10/web-20-how-to-design-guide/#comments Thu, 10 Jan 2008 12:23:02 +0000 mike http://blog.clickedcreative.com/2008/01/10/web-20-how-to-design-guide/ webdesign.jpg

Yes an article on ‘web 2.0′ Lots of great advice and visuals hints that really are worth a quick look see. Screen grabs of design styles which are great to reference including flashes, gradient use, specular highlights.

http://www.webdesignfromscratch.com/current-style.cfm

http://www.webdesignfromscratch.com/web-2.0-design-style-guide.cfm#simplicity

]]> http://blog.clickedcreative.com/2008/01/10/web-20-how-to-design-guide/feed/ 0 9 Essential Principles for Good Web Design http://blog.clickedcreative.com/2008/01/10/9-essential-principles-for-good-web-design/ http://blog.clickedcreative.com/2008/01/10/9-essential-principles-for-good-web-design/#comments Thu, 10 Jan 2008 11:54:58 +0000 mike http://blog.clickedcreative.com/2008/01/10/9-essential-principles-for-good-web-design/ Tips on good practice when designing for the web. Talk about: precedence, navigation, build, typography, usability, clarity and lots more!

This site also has some good links out to similar articles and great site designs.

http://psdtuts.com/designing-tutorials/9-essential-principles-for-good-web-design/

psdtut_01.jpg

]]> http://blog.clickedcreative.com/2008/01/10/9-essential-principles-for-good-web-design/feed/ 0 AIGA – the professional association for design http://blog.clickedcreative.com/2008/01/10/aiga-the-professional-association-for-design/ http://blog.clickedcreative.com/2008/01/10/aiga-the-professional-association-for-design/#comments Thu, 10 Jan 2008 10:24:48 +0000 Kevin http://blog.clickedcreative.com/2008/01/10/aiga-the-professional-association-for-design/ AIGA

AIGA, the professional association for design, is the place design professionals turn to first to exchange ideas and information, participate in critical analysis and research and advance education and ethical practice.

http://www.aiga.org/

]]> http://blog.clickedcreative.com/2008/01/10/aiga-the-professional-association-for-design/feed/ 0 BBC iPlayer http://blog.clickedcreative.com/2008/01/07/bbc-iplayer/ http://blog.clickedcreative.com/2008/01/07/bbc-iplayer/#comments Mon, 07 Jan 2008 13:27:56 +0000 Kevin http://blog.clickedcreative.com/2008/01/07/bbc-iplayer/ Although downloads aren’t available for MACs (yet) the BBC iPlayer website looks rather nice…
BBC iPlayer

http://www.bbc.co.uk/iplayer/

]]> http://blog.clickedcreative.com/2008/01/07/bbc-iplayer/feed/ 0 Wishful Thinking http://blog.clickedcreative.com/2007/12/11/wishful-thinking/ http://blog.clickedcreative.com/2007/12/11/wishful-thinking/#comments Tue, 11 Dec 2007 17:53:34 +0000 matt http://blog.clickedcreative.com/2007/12/11/wishful-thinking/ This is a blog written by a guy who helps professionals in the creative sector maximise their creative time by more effectively managing other important tasks encountered in the work day. It’s a really great, easily accessible site with a 32 page downloadable guide that takes no time to read. What’s also a real bonus is that the guy writing works in the UK, so nothing’s lost in translation like it sometimes can be in an American article.
Visit Wishful Thinking.

]]> http://blog.clickedcreative.com/2007/12/11/wishful-thinking/feed/ 0 Mobile marketing http://blog.clickedcreative.com/2007/12/03/mobile-marketing/ http://blog.clickedcreative.com/2007/12/03/mobile-marketing/#comments Mon, 03 Dec 2007 11:59:19 +0000 emilyvarns http://blog.clickedcreative.com/2007/12/03/mobile-marketing-magazine/ Here’s a list of sites for your viewing pleasure

http://mobilemarketingmagazine.co.uk/

http://www.moconews.net/

http://www.mobile-ent.biz/

http://www.chinwag.com/blogs/mobile

]]> http://blog.clickedcreative.com/2007/12/03/mobile-marketing/feed/ 0 Pentagram http://blog.clickedcreative.com/2007/11/28/pentagram/ http://blog.clickedcreative.com/2007/11/28/pentagram/#comments Wed, 28 Nov 2007 12:39:48 +0000 Kevin http://blog.clickedcreative.com/2007/11/28/pentagram/ Pentagram

Clean functional designers site

pentagram.com

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